Start Your Company in Germany
—Without Losing Your Mind
The No-BS Playbook
for Founders
Get the step-by-step guide to founding your business in Germany — minus the legal confusion, red tape panic, and boring government PDFs.
Clarity. Confidence. Compliance.
Who This Is For
👩💻 First-time founders launching in Germany – You’ve got the idea, the drive, and a vision. Now you need a clear roadmap that turns “I want to start a business” into “I just launched my company — legally and confidently.”
🌍 International founders navigating the German system – You’re ready to build in Germany, but the bureaucracy, tax rules, and local quirks feel like a maze. This playbook breaks it down so you can focus on launching — not Googling.
💼 Freelancers ready to go pro – You’ve been working solo, but it’s time to step it up. Whether you’re becoming a one-person GmbH or building an agency, we’ll help you make the leap with structure and clarity.
💡 Techies, creatives, consultants, rebels — we see you – Whatever your craft, if you’re building something of your own, this playbook is for you. No MBA required. Just the essentials, explained in a way that actually makes sense.
What’s Inside
Wondering what’s actually involved in starting a company in Germany? Here’s a taste of what you’ll find inside:
- The legal forms (UG, GmbH, GbR) explained without legalese — so you can pick the right one with confidence
- A step-by-step walk through the founding process — from notary appointment to tax number
- The truth about the Musterprotokoll — and when it’s a smart shortcut
- VAT, simplified — when to charge 19%, 7%, or skip it altogether
- A real-world cost breakdown — know what you’ll pay before you pay it
- The must-knows on prepayments, taxes, insurances, and accounting
- A founder-friendly tool stack to keep your ops clean and your head clear
Why We Created It
We’re naga operations — and we’ve helped founders across Europe set up businesses, build structure, and operate with clarity.
But we kept seeing the same thing: great ideas getting stuck in bureaucratic overwhelm.
This playbook is our answer.
Straight-talking. Fully practical. Designed to get you up and running.
A collaboration with
This playbook was co-created by naga operations in collaboration with Founders Persist — a hands-on founder community and content collective supporting early-stage entrepreneurs across Europe. Together, we’ve turned real-life experience, startup battle scars, and operational expertise into a playbook that doesn’t just explain how to found a company in Germany — it helps you actually do it. Because great ideas deserve more than bureaucracy blockers.
Contact us for a non-binding initial consultation
We support you from analysis to implementation. Let’s shape the future of your digital products together!
© 2025 naga operations
All rights reserved.
We support startups and scale-ups with tailored product operations solutions.
📍 Across Europe | Consulting and Implementation
📧 hallo@naga-operations.de
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